By Melanie Defries Monday, Printweek, 23 January 2012
Print software manufacturer Optimus will launch a modular web-to-print tool, which integrates with its existing Optimus Dash and 2020 MIS software, at Fespa next month.
Optimus Cloud will enable print buyers to order standard products with one click and order variable data products with full access to the product’s template, regardless of its complexity.
Optimus group managing director Nicola Bisset said: “As with all Optimus development, we carried out extensive research, talking to a wide variety of customers worldwide. “We incorporated this research and produced Optimus Cloud as the one complete solution, meeting the needs of the market to negate the need for multiple solutions.”
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